Keyword research identifies the terms your target audience uses to search for products or services. It’s crucial for ensuring your ads are seen by the right audience, maximizing relevance, and reducing wasted spend.

Bid optimization ensures you’re spending the right amount on each keyword or audience segment, adjusting bids in real time to balance visibility and cost-effectiveness, minimizing unnecessary expenses.

Yes, we provide transparent reports detailing keyword performance, including impressions, clicks, and conversion rates.